Created by Emperor

What's my logo(type)?

Some of the most distinctive and strongest brand identities have a logotype at their heart - a piece of type (rather than a mark or symbol) that acts as a unique identifier. This activity will give students a chance to explore the characteristics of different typefaces and how they can be used to reflect different personalities.

  • Target age
  • Duration
  • Lessons
Lesson 1

In this lesson, pupils will think about how different typefaces have different characteristics and associations. They will brainstorm their own character traits and design typography that reflects them as a person.

Included materials
  • Presentation
  • Lesson Plan
  • Typography Examples

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