By Whitespace

2 Lesson Unit

In this lesson we will look at why branding is important and what you need to consider when creating a brand. We will look at what makes up a brand, why they do what they do and how all this adds up to make one product, company or service that stands out from the others.

In the second part of the lesson the students will be asked to create and brand their own superhero.

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Lesson Run Time: 100 min

5 min - Split into teams

10 min - Introduction to branding

10 min - Quiz

10 min - Branding techniques

10 min - Create a team logo

10 min - Recap and briefing

30 min - Make and brand a superhero

15 min - Presentation


Themes Covered

Problem Solving

Art & Design

Creative Expression

Open Discussion

Team Work



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